Monthly update from Royal Enfield – August 2016


Sales performance

Royal Enfield continues 2016 with a strong sales performance and posted sales of 55, 721 motorcycles in combined domestic wholesale and exports in August 2016 recording a growth of 32% over same period last year.

Vehicle sales AUGUST YTD
2016 2015 Growth 2016 2015 Growth
DOMESTIC 54735 41600 32% 250192 185797 35%
EXPORTS 986 760 30% 6390 3936 62%
TOTAL BUSINESS 55721 42360 32% 256582 189733 35%

Business Update

Royal Enfield introduces Himalayan in Indonesia

Royal Enfield unveiled Himalayan, the purpose-built for adventure, for the first time in Indonesia at the GAIKINDO Indonesia International Auto Show 2016 in August. Royal Enfield started operations in Indonesia in Feb 2016, through its first exclusive store in Jakarta, through PT Distributor Motor Indonesia, located at Jl. Pejaten Barat No.5, South Jakarta.

Rides and events

Watch out for…

Royal Enfield Tour of Bhutan | 15th – 27th October

This October, the Fifth Edition of the ride to this mystical land of the Thunder Dragons, will flag off from Siliguri and riders from across the globe will embark on an epic voyage to uncharted terrains of the Himalayan range. Locked away in the mountainous vastness of the Himalayas, with an average elevation of 4500m, this ride promises an adventure of a lifetime. Travelling from Siliguri to Thimphu and back, riders will experience the world’s hardest terrains with some of the steepest mountains, winding mountain roads, slushy off-road trails and scenic stretches through pristine forests.

Registrations have begun on for this mystical ride to Bhutan, a country that maps its progress via GNH (Gross National Happiness)