The Sound of Germany, Now in India

Blaupunkt launches Velocity and Blue Magic Sound Range

Mumbai, 28h June 2013Blaupunkt India, a world leader in car infotainment and sound, launched their range of high-performance sound – Blue Magic and Velocity

Velocity – The power of sound unleashed

Velocity is the new reference for sound and redefines the limits of what is possible. Oversized magnets, optimal basket geometry, hard-wearing surrounds and quality cone & tweeter materials, guarantee rich sound reproduction for any music type.

The Velocity brand from Blaupunkt was first introduced in 1997. Since then, a constantly growing circle of fans world-over has been addicted to the high-end sound experience, made possible by this unique range of sound solutions. With this new launch, the Velocity range is back, setting a new standard in car hi-fi systems.

The new Velocity range, uses breakthrough digital sound technology, extremely superior and innovative materials, smarter design and perfect coordination of individual components – all make velocity clearly superior, guaranteeing outstanding live sound reproduction.

Blaupunkt is currently launching two models, with additional products to follow in 2013.

Velocity VX 692 and VC 652, have been designed to fit different vehicle requirements and delivers an amazing live sound experience across a variety of music types.

Don’t be afraid to be more demanding – you will be amazed by the dynamic sound performance that Velocity speakers are able to deliver.

 Highlights of Velocity Speakers include:

  •  Oversized magnets
  • Optimal basket geometry
  • Nominal power handling: 80 watts
  • Maximum power handling: 320 watts
  • Hard -wearing surrounds, quality cone and tweeter materials guarantee rich sound reproduction for any music type
  • Breakthrough digital sound technology
  • Extremely superior and innovative materials
  • Smarter design and perfect coordination of individual components

Blue Magic – a legendary speaker series

German design, high-class detail, more power

Blaupunkt presents you the legendary speaker series – Blue Magic. With its rich and smooth sound, you will be entertained with a high-end listening experience filled with optimal clarity and rich bass beats. These speakers are specially designed with attention to details and high quality injected PP membranes. The special surface structure and innovative cone colours, together with its attractive rubber ring to cover the magnets, and stylish 6-head screws, give the Blue Magic products a modern, premium look and feel across the entire product line.

The Blue Magic speaker series is available in Co-axial, Tri-axial, Quad-axial, and component speakers.

  • Clear focus on attractive design and power
  • 8 different models / 5 sizes (100/130/160/170/6×9”)
  • Coaxial, Tri-axial, Quad-axial and Component speakers
  • 3 ohms impedance for improved sound
  • New attractive grill design with metal mesh
  • New tweeter flange design
  • Special designed Injected PP membrane
  • Additional vent holes in the basket for improved voice coil heat dissipation
  • Magnet covered with rubber ring

Blue Magic – legendary active subwoofers.

The elegant design, combined with advanced materials and surfaces, and new attractive grill made of metal mesh, is a genuine treat to have in any vehicle, be it in the trunk or below your front seat. With a powerhouse built by a high powered-Class D amplifier, which is extremely efficient, perfectly matched-up with its sophisticated subwoofers, these active subwoofers are meant to give you high power, deep bass, and great peak power handling.

With less heat produced, these active subwoofers are made compact in size, giving you the extra flexibility of installation in various car cabins. The XLb200 and XLb 300A , comes with a Wired Gain remote control that allows you to control the Gain directly from your cockpit. Without having to wire the XLf 200 A to your car battery, you can easily power it up by using the EPC (Easy Power Connection) and connecting it to your 12V supply via the cigarette lighter compartment.

Highlights of the Blue Magic Series include:

  • Active Subwoofer enclosure with integrated Class-D Amplifier
  • Amplifier with high power output: 500 Watts RMS / 1.000 Watts Max.Power
  • Perfectly matching subwoofer with high rated and peak power handling
  • Automatic power-on via high level, RCA/Cinch and remote signal input
  • Centered speaker position
  • New attractive grill design with metal mesh
  • 6-head srews
  • Enclosure with special construction (MDF)
  • Wired Remote Control (GAIN control)
  • Special adapter for Power/Ground/Remote cables (6-head screws)

Commenting on the launch, Mr. Pankaj Jagwani, Director, Blaupunkt, India said, “With four times more power, the velocity car audio range promises to change the sound experience in India, whereas the Blue Magic Series is meant to give you high power, deep bass, and great peak power handling. We are confident that both these products will be well received by the auto industry in India.”

About Blaupunkt

Blaupunkt (meaning “blue point” in German) is recognized as a symbol of German quality and innovation since 1928. It is one of the world’s leading car infotainment brands and has shaped the in-car entertainment industry for 90 years. Blaupunkt has a history of innovation and firsts – from the first car radio in 1932 to the first radio with FM, first digital radio, first radio with video navigation, first RDS radio, first drive-less radio, to more recently the world’s first internet radio in 2009.

Recently, it has launched several high-end platforms like the New York 800 a fully integrated multimedia navigation system that has been a major success in markets worldwide. In keeping with its legacy of innovation, the company has/is also developing next generation connected car infotainment platforms that enable multimedia, navigation, smart phone integration,

3G/ WIFI connectivity, android applications, CAN base vehicle diagnostics, telematics and driver assistance.

Blaupunkt is today, an infotainment partner of choice to the world’s leading passenger car OEs including VW, Audi, Bentley, GM, Proton, Hyundai, Kia, Tata, Mahindra as well as a number of commercial vehicle providers including Fuso, Isuzu, Fendt, Lada, Claas CAT etc.

The company is headquartered in Hildesheim, Germany and is part of Aurelius AG with revenue in excess of one billion euro and operations worldwide. In India, the company is headquartered in Mumbai with distribution across all states and a service footprint of 130 locations.