Muktar Automobiles Pvt. Ltd. drives into an all new segment with the young SUV, KUV100


Muktar Automobiles Pvt. Ltd. launched its much awaited Mahindra’s ‘Kool’ SUV – KUV100 (pronounced as KUV ‘1 double Oh’), the young SUV on 15th January 2016. The KUV100 was unveiled by Mr. Romeo Fernandes, Midfielder,Forca Goa, Goa, along with Mr. Shaikh Umar, Chief Executive Officer, Muktar Automobiles Pvt. Ltd.

The KUV100 combines aggressive styling and an SUV stance with refined and stylish interiors, ample space to comfortably seat 6 passengers, thoughtful safety features such as ABS with EBD standard across the range, dual airbags optional from the base variant and ISOFIX mounts for a child seat on the rear seat, with peppy performance from both petrol and diesel engines, high fuel efficiency and accessible technology making it an irresistible and aspirational offering for those eager to make a unique style statement. Available at Muktar Automobiles Pvt. Ltd. from today, the KUV100 starts at an attractive price of Rs. 4.42 lakhs.

Press release photo

Speaking at the launch Mr. Shaikh Umar, Chief Executive Officer, Muktar Automobiles Pvt. Ltd said, “The launch of KUV100 is a defining moment our dealership. KUV100 is our first foray into ground up petrol engine and with it we are defining a new SUV sub-segment and targeting a new customer group. Yet another ‘Make in India’ product, we are entering a new orbit and hope to deliver yet another icon, yet another dream SUV.I believe the KUV100 will appeal to the Goanyouth and first time car buyers with its aggressive styling, trendy interiors, long feature list and attractive price point and emerge as a winner.”

Under the hood, the KUV100 is powered by the advanced mFALCON, an all-new engine family with options of both petrol (mFALCON, G80) and diesel (mFALCON, D75). The 1.2L, 61Kw (82 bhp), multi-point fuel injection and dual VVT petrol engine and the 1.2L 57.4 Kw (77 bhp) turbo-charged diesel engine with common rail direct injection technology, both deliver high, low-end torque for peppy performance. Further, with a fuel efficiency of 25.32 km/l (ARAI certified), the KUV100 is also India’s most fuel efficient diesel SUV.

Customers can choose between 7 variants (K2, K2+, K4, K4+, K6, K6+, K8), petrol and diesel engine options, 5/6 seater options and 7 exciting colours – Fiery Orange, Flamboyant Red, Aquamarine, Pearl White, Dazzling Silver, Designer Grey and Midnight Black.