– 1,254 Dealer Workshops to promote Car Dry wash for 45 days from June 5th, 2017
– Hyundai to donate saved water to drought affected areas in India
– Free Saplings for Customers on June 5th, 2017
New Delhi, June 05, 2017: Hyundai Motor India Ltd (HMIL), the country’s second largest car manufacturer and largest passenger car exporter launches ‘’Save Water” campaign by promoting ‘Dry wash’ on the occasion of “World Environment Day”. The 45 day long campaign “Save Water” in association with Society for Indian Automobile Manufacturers (SIAM) will start from June 5th till 19th July 2017 at 1,254 Hyundai Dealer workshops across India.
Hyundai being a caring & responsible corporate, promotes ‘Dry Wash’ for cars with the aim of saving 120 liters of water per car. Post conclusion of the campaign, Hyundai will donate the same amount of water to the drought affected areas in India.
Commenting on the initiative Mr. Rakesh Srivastava, Director, Sales & Marketing, HMIL, said, “Being a socially responsible & environmentally conscious manufacturer, Hyundai believes in the philosophy of preserving the environment and its resources for a better future. As a part of our CSR activations, we regularly engage in environment friendly initiatives to create strong awareness among the communities. On World Environment Day, we pledge our sensitivity towards the environment and this campaign is one such”.
A series of environmentally friendly activities would be conducted across all Hyundai Dealer workshops to engage and create awareness among customers. Besides promoting ‘Dry Wash’ for customer cars, Hyundai Dealers would be using environment-friendly water based automotive paints and also encourage their valued customers to plant more trees.
Hyundai Motor India Limited (HMIL) is a wholly owned subsidiary of Hyundai Motor Company (HMC). HMIL is the largest passenger car exporter and the second largest car manufacturer in India. It currently has ten car models across segments – Eon, Grand i10, Elite i20, i20 Active, Xcent, Verna, Creta, Elantra, Tucson and Santa Fe. HMIL’s fully integrated state-of-the-art manufacturing plant near Chennai boasts advanced production, quality and testing capabilities.
HMIL forms a critical part of HMC’s global export hub. It currently exports to around 87 countries across Africa, Middle East, Latin America, Australia and the Asia Pacific. HMIL has been India’s number one exporter for the last 10 years consecutively. To support its growth and expansion plans, HMIL currently has 479 dealers and over 1,250 service points across India. In its commitment to provide customers with cutting-edge global technology, Hyundai has a modern multi-million dollar R&D facility in Hyderabad. The R&D center endeavours to be a center of excellence in automobile engineering.