TVS Motor Company announces TVS Zest 110 Himalayan Highs Season 3

Registrations open to all; riders to be selected for an epic ride to the Himalayas


Mumbai, July 18, 2017:  TVS Motor Company today announced the much anticipated 3rd season of TVS Zest 110 Himalayan Highs. Following two record setting successful seasons, TVS Zest 110 Himalayan Highs Season 3 has generated a lot of anticipation among the youth who regard the feat of conquering the mighty Himalayas astride a scooter a unique iconoclastic experience.

In the first season, it was a solo female rider Anam Hashim who rode her TVS Zest 110 capturing both Khardung La and the imagination of young riders. Based on popular feedback, Season 2 was thrown open to women, but saw entries from both men and women. The shortlisted riders went through a thorough screening and training before embarking on the record setting ride.

Season 3 registrations are now open for ALL keen riders. Enthusiasts can submit their entries by logging onto till July 31st, 2017. There are Virtual Reality zones in select cities also to facilitate registrations. The ride is slated to happen in early September 2017.

TVS Motor Company will conduct multi stage screening of riders involving medical health, personality, psychographic and motivational parameters. Post selection, a thorough multi terrain riding training is conducted by experts including some mentors from TVS Racing. TVS Motor Company will be promoting the call for registration through multiple digital and on-ground promotions.

The Last 2 seasons are available for viewing at the TVS Zest 110 YouTube page. It has generated 9.8 million cumulative views till date as a testament to its popularity amongst the youth.