Sales of technology-laden BS6 Nexon soars to all-time high
Mumbai, November 5, 2020: Tata Motors, India’s leading automotive brand, today celebrated the rollout of the 1,50,000th Nexon from its Ranjangaon facility in Pune. Tata Nexon achieved the 1st 50,000 milestone on Sept’18, followed by the 1,00,000 on Sept’19.
Since its launch in 2017, the Nexon has been the flagbearer of Tata Motors’ commitment to road safety. As the first car in India to receive a full 5-star adult safety rating by Global NCAP, an internationally renowned safety accreditation body in 2018, the Nexon has paved the way for other cars from Tata Motors like Altroz, Tiago and Tigor to establish new benchmarks in car safety in each of their respective segments.
Nexon has always been a star product for Tata Motors, creating new benchmarks for SUVs in the segment. With its revolutionary coupe inspired SUV design, floating infotainment screen and premium interiors, the Nexon has set new standards in terms of design in the segment. The powerful turbocharged engines combined with 209mm ground clearance have ensured that the Nexon has always been appreciated for its segment leading performance and driving dynamics.
The recently launched BS6 version has further helped establish Nexon, with its segment leading safety, design and performance. The Nexon continues to garner great response from customers and its demand has been consistently increasing leading to the highest ever sales in Oct 2020.
To celebrate this momentous occasion, the company will be running a contest under the #Nexlevel150K campaign on social media to celebrate every customer’s journey with their Nexon, from the time of purchase to their ongoing experience with the vehicle. Best entries will stand a chance to meet KL Rahul, leading batsman and Vice- Captain of the Indian Cricket Team who is also the brand ambassador of Tata Nexon, along with a cash prize of INR. 1,50,000. There’s also signed merchandize, and gift vouchers up for grabs on this glorious occasion.
To know more or to book the new Nexon, one can visit the nearest Tata Motors showroom or the website, https://cars.tatamotors.com/suv/nexon.
About Tata Motors
Tata Motors Limited (NYSE: TTM; BSE: 500570 and 570001; NSE: TATAMOTORS and TATAMTRDVR), a USD 35 billion organization, is a leading global automobile manufacturer of cars, utility vehicles, pick-ups, trucks and buses. Part of the USD 113 billion Tata group, Tata Motors is India’s largest and the only OEM offering extensive range of integrated, smart and e-mobility solutions. It has operations in India, the UK, South Korea, Thailand, South Africa, and Indonesia through a strong global network of 103 subsidiaries, 10 associate companies, 3 joint ventures and 2 joint operations as on March 31, 2020.
With a focus on engineering and tech enabled automotive solutions catering to the future of mobility, Tata Motors is India’s market leader in commercial vehicles and amongst the top four in the passenger vehicles market. With ‘Connecting Aspirations’ at the core of its brand promise, the company’s innovation efforts are focused to develop pioneering technologies that are sustainable as well as suited to evolving aspirations of the market and the customers. Tata Motors strives to bring new products that fire the imagination of GenNext customers, fueled by state of the art design and R&D centers located in India, UK, US, Italy and South Korea. Internationally, Tata commercial and passenger vehicles are marketed in countries, spread across Africa, the Middle East, South Asia, South East Asia, South America, Australia, CIS, and Russia.