Ford India sells 17,306 vehicles in February 2016


  • February exports grow to 11,823 vehicles; Domestic wholesales at 5,483 units
  • Augments customer convenience by expanding retail distribution of Genuine Parts in Andhra Pradesh and Telangana

Ford India’s combined domestic wholesales and export sales in February grew to 17,306 vehicles up from 12,576 vehicles in the corresponding month last year.

February domestic wholesales were at 5,483 vehicles against 5,959 units in the same month last year, while exports grew to 11,823 vehicles compared to 6,617 units in February 2015.

“The Indian automotive industry continues to deal with weak consumer demand as witnessed by increasing levels of discounting in the market. The Union Budget announced yesterday, should deliver on driving rural growth and infrastructure development. However it lacks a clear roadmap for the automotive sector, which has for long been an engine of India’s economic growth. Having said that, we continue to stay committed to our transformation plan which is based on product led innovation, communicating our strong cost of ownership proposition and delivering a differentiated customer experience.,” said Anurag Mehrotra, executive director, Marketing, Sales and Service at Ford India.

Ford India in February appointed JP Auto Zone as its exclusive distributor for Ford Genuine Parts in line with its commitment to enhance trust, quality and customer convenience. JP Auto Zone will serve the auto part needs of Ford customers in Andhra Pradesh and Telangana. Ford India plans to expand the retail distribution network to West Bengal, Rajasthan, Uttar Pradesh and Punjab in the next phase.