Eicher Polaris In Expansion Mode – To Extend Multix To New markets With BS IV Introduction


  • To reach markets with Bharat Stage IV variant, plans to reach out to 100 cities by end of December, 2016
  • The Bharat Stage IV variant will be available in Kerala, Karnataka, Odisha and Tamil Nadu to start with
  • Price Rs. 3,43,000 /- (ex-showroom Jaipur) with a special advance booking package of Rs. 2999

After initial success of Multix – India’s First Personal Utility Vehicle in 30 cities across 13 states, Eicher Polaris Pvt. Ltd., (a 50:50 joint venture between Eicher Motors Ltd and Polaris Industries Inc.) is all set to expand its reach to 100 cities by the end of December 2016.  To begin with, the new variant will be available in Kerala, Karnataka, Odisha and Tamil Nadu.

Multix BS IV is specially designed, powered by a reliable diesel engine will provide better fuel economy of 27 kmpl, which will be available at a price of Rs. 3,43,000 (ex –showroom Jaipur). Multix will be available in two variants (AX+ and MX) and four colours.

Multix has undergone over 18,00,000 km equivalent of rigorous testing for off-road reliability, safety & durability and has been tested on one of the world’s toughest testing tracks in USA as well as in India on specially built test tracks before offering to customers.

Speaking on the occasion, Mr. Radhesh C Verma, Chief Executive Officer, Eicher Polaris Private Ltd, said, “We are ready to meet the growing interest in Multix, which is a ground up innovation, designed and engineered for Independent businessmen. The initial response of Multix has been rewarding, we will  continue to equip our consumers with the Multix ecosystem and enable them to unlock their potential by accessing a world of new opportunities. We are committed to bringing the most eco-friendly mobility  solutions to the Independent  going forward.

Extreme 3-in-1 Adaptability

With versatility at its heart, Multix offers the unique power of extreme adaptability to consumers. It is designed and engineered to suit family, business and power generation needs of the consumer. Multix has a generous cabin space that can comfortably seat a family of five along with luggage. Multix can be adapted to create large storage space of 1918 liters. In just 3-minutes, the vehicle can be configured for seating a family to larger boot space in order to cater to the business needs of the consumer.

Superior All-Road Capabilities

Built through extensive consumer study, Multix is a differentiated vehicle. It is equipped with first-of-its-kind Pro Ride™ – Independent suspension system which, delivers unmatched ride experience on all kinds of roads. It has a unique tubular frame structure and Roll-Over Protection System (ROPS) that provides structural stability. The vehicle delivers superior energy efficiency & durability through its Flexituff™ body.

X-PORT™ – Power Take-off Function

With X-PORT ™ – most unique and exiting features power-take-off feature of Multix, which can generate power up to 3 KW,  and unlock the potentials of independent businessmen, as it can be used for lighting homes and powering professional equipment such as drilling machines, DJ systems, water pumps and more.

In an endeavour to serve its prospective consumers better in the country, Eicher Polaris Pvt Ltd. has entered into a strategic tie–up with IndusInd Bank, Cholamandalam Investment and Finance Company Limited (Chola), Punjab and Sind Bank, Hinduja Leyland Finance Ltd. and Shriram Finance to extend auto retail finance options  upto 90% of the vehicle’s  price. Furthermore, consumers can also avail special advance booking package at Rs. 2999/-.

Eicher Polaris Pvt. Ltd. has made an investment of Rs.350 crores towards product development and setting up a world-class manufacturing facility with state-of-the-art technology at Jaipur, Rajasthan. The plant has an annual capacity of 60,000 units which can be scaled up to 1,20,000 units. The facility is also equipped with robotic weld lines and in-house paint system.