The popularity of Datsun’s newest offering in India – Datsun redi-GO, the new urban-cross – continues to grow. Datsun delivered 300 redi-GOs to customers in significant markets of Rajasthan namely Jaipur, Udaipur, Ajmer, Kota and Alwar. The deliveries of the new Datsun redi-GO started immediately after its launch in early June this year. The keys to the cars were handed over to the excited new owners during the special ceremonies held at the authorized dealerships of Nissan & Datsun in Rajasthan.
Datsun redi-GO, has made a splash in the entry-level car segment after its launch. With its unique styling, outstanding performance, comprehensive safety package, and low cost of ownership, the Datsun redi-GO has been receiving accolades and turning heads across the country.
“I am delighted to see significant demand for the newly-launched Datsun redi-GO in Rajasthan. We have strong focus in western market as it has a huge potential for us. Delivering 300 redi-GO vehicles in couple of months to customers in key cities of the state is a reflection of how well the brand is resonating with young India. We are delighted to deliver personal mobility to so many new car buyers,” said Arun Malhotra, Managing Director, Nissan Motor India Pvt. Ltd. “Our lively redi-GO is loaded with several best-in-class features and offers a great value proposition for the young and ambitious who are ready to take the next step in their lives.”
Datsun redi-GO has also created huge digital buzz around the brand, thanks to the innovative “Datsun redi-go app” which was introduced to keep customers and fans updated on the latest news about the car. So far over 3 lakh users have downloaded the app.
Datsun redi-GO is available across the 227 Nissan and Datsun sales outlets in India. With 300 dealerships planned to be established throughout India in the near future, Datsun will be able to cover upto 90 per cent of current and prospective customers in the country and provide them with easy and immediate access to sales and aftersales services.