Mahindra opens the first-ever two-wheeler brand store on PayTM with the MOJO
Mahindra Two Wheelers Ltd (MTWL), part of the $17.8 billion Mahindra Group, and PayTM, India’s largest mobile e-commerce platform today entered into a partnership to make the Mahindra MOJO motorcycle available online.
Mahindra Two Wheelers is among the pioneers in selling two wheelers online and has opened the first two wheeler brand store on PayTM, listing its flagship brand – The Mahindra MOJO. The brand store has been designed to provide detailed product information and share the brand philosophy of MOJO with consumers. Customers can conveniently book the MOJO by using the PayTM app and pay with either their credit/ debit card.
Mahindra has also launched an introductory benefit of a Magnetic Tank Bag on every purchase of MOJO made through PayTM.
Mr. Naveen Malhotra, Sr. General Manager – Sales, Marketing & Product Planning, Mahindra Two Wheelers Ltd. said, “Mahindra Two Wheelers has been at the forefront of leveraging the growing online space for showcasing our product portfolio. The thought behind opening the MOJO Brand Store on PayTM was to ensure our consumers get a seamless experience of the Mojo brand ethos across multiple mediums in addition to providing a platform for booking the MOJO online. This initiative will also help us reach a wider set of consumers.”
Renu Satti, Vice President, Paytm said, “We are excited to bring yet another innovative new Mahindra two wheeler to our customers – the Mahindra Mojo. The string of Mahindra bike and scooter launches on Paytm demonstrates the brand’s active engagement with our online booking platform. We are looking forward to a long and mutually beneficial relationship with the company.”
Link of Mojo Brand Store: https://paytm.com/@mahindra-mojo
MOJO comes equipped with the state-of-art engine with DOHC (Double Over Head Camshaft), low friction piston and rings, advanced EFI (Electronic Fuel Ignition), iridium spark plug, resonator fitted intake system and twin exhausts. MOJO uses a twin tube frame with high torsional rigidity, inverted front fork with rigid triple clamp mounting and high pressure gas charged offset rear mono-shox with separator floating piston, largest 320mm radially mounted front disc brakes and Pirelli Diablo Rosso II tyres. These features are enhanced with a 21 litre fuel tank, the largest in its class, to ensure it can cover longer distances on road effortlessly.
The handlebar and footrest placement of MOJO offer an upright riding stance that enhances the comfort of long distance riding.
MOJO also features twin pod head lamps with LED guide light and LED tail lamps. The fully loaded console includes a digital speedometer with fuel gauge, dual trip meter, and analogue tachometer. The twin-exhaust system is specially designed to produce a unique note.
About the MOJO
MOJO is one of the most well received motorcycles with critics and audiences conferring it 8 awards.
The awards won by Mahindra MOJO include:
- “Readers Choice Bike of the Year” at the Zigwheels Awards 2015
- “Motorcycle of the Year” at the Motorbeam Readers’ Choice Awards 2016
- “Bike of the Year: Jury Award” at the BikeDekho.com Awards 2016
- “Surprise package of the Year” at the 8th BBC Top Gear Magazine Awards 2015
- “Tourer Bike of the Year” at the Gaadiwaadi Readers’ Choice Awards 2016
- “Mid Segment Sports Bike of Year” at the Flywheel Auto Awards 2016
- “Value for Money Bike of the Year” at the Bike India Awards 2016
- “India Design Mark (IMARK)” award by the India Design Council in recognition of good design & product excellence in 2016