CEAT introduces new LCV radial sizes under ‘Milaze’ platform

Mumbai, 20th July 2017: Considering the growing trend of radial tyre usage in LCVs, CEAT Limited, a leading tyre manufacturer has launched new sizes under its LCV radial tyres’ platform – ‘Milaze’. These tyres will be suitable for goods and passenger carriers, and will be introduced in major markets across the country.

The new sizes are – 7.00 R16 | 7.50 R16 | 8.25 R16 | 235/75 R17.5. 7.00 R16 Milaze AW is designed with shoulders having deep grooves that lead to reduced heat build-up. Its wider tread gives excellent traction. 7.50 R16 and 8.25 R16 Milaze tyres have special tread design and compound, leading to reduced heat build-up.  The stress relaxation sipes in shoulder ribs offer low rolling resistance, resulting in better fuel efficiency. 235/75 R17.5 Milaze tyres have four longitudinal grooves, leading to excellent water drainage. Its continuous shoulder rib offers excellent cornering stability.

On the successful launch, Mr. Nitish Bajaj, Vice President Marketing, CEAT Tyres Limited, commented, “Radial tyres provide necessary advantages of better vehicle control, longer life and lower fuel consumption. It has always been our constant endeavor to manufacture tyres with great benefits to our customers. And, we are very positive that the new introductions under Milaze platform will garner huge demand across markets.”

About CEAT Ltd (www.ceat.com):

CEAT, the flagship company of RPG Enterprises, was established in 1958. Today, CEAT is one of India’s leading tyre manufacturers and has strong presence in global markets. CEAT produces over 15 million tyres a year and offers the widest range of tyres to all segments and manufactures world-class radials for: heavy-duty trucks and buses, light commercial vehicles, earthmovers, forklifts, tractors, trailers, cars, motorcycles and scooters as well as auto-rickshaws.

About RPG Enterprises (www.rpggroup.com):

Mumbai head-quartered RPG Enterprises is one of India’s largest industrial conglomerates. With over 15 companies in its fold, the group has a strong presence across core business sectors such as Infrastructure, Tyre, IT and Specialty. Established in 1979, RPG Enterprises is one of India’s fastest growing business groups with a turnover a turnover in excess of Rs.22,000 crore.